Net neutrality issue, Flipkart backs away fearing backlash from Public

Net neutrality in india
Net neutrality in india

Net neutrality issue is the most spread issue in recent times that will affect a larger section of the society in India. The disagreement against the Telecom companies move to put clamps on the net neutrality in India is gaining a form of mass movement. Many politicians and general public in the country have already voiced their disagreement against the move by Telecom companies.

Now the private telecom companies in the country that includes Airtel, Reliance and vodafone have appealed to TRAI to grant them permission to dictate on the data used over the Internet. At present, the companies does not have any control over the data on the Internet. The decision on the issue is pending and is under review by the Goverment of India, however, the officials including the Telecom minister it yet to say a clear cut ‘no’ to the move by the companies.

The social media and internet is abuzz against the Telecom companies move to dominate on the data usage. The core of the current issue is the launch of Airtel zero which lets companies to tie up with the Airtel to offer free apps usage for their customers.

Flipkart is the first major company to jump in the scheme to associate with Airtel to offer free apps usage to the public. Flipkart would pay the company to keep their apps data usage free for its customers. This is a violation of free Internet in India, and would prevent new startups to enter the market with their limited capital. The move has led to a massive outrage from the public against Flipkart.

Backing away from the scheme the Flipkart issued an official statement that reads:

“We will be committing ourselves to the larger cause of Net Neutrality in India. We will be internally discussing over the next few days, the details of actions we will take to support the cause. We will be working towards ensuring that the spirit of net neutrality is upheld and applied equally to all companies in India irrespective of the size or the service being offered and there is absolutely no discrimination whatsoever.”

A website for the public to express their opinion, and to save net neutrality in India is available. You can vote for the net neutrality in India through this site. You response can be directly submitted to TRAI, which is about to submit a report to the Government on the issue.

Published by Pradeepkumar Valiyaparambil

Pradeepkumar is a Tech blogger and contributor to

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